E-commerce analytics involves collecting, analyzing, and interpreting data from online shopping activities to optimize and enhance customer experience.
At Phygital Insights, we have years of experience in helping businesses to make data-driven decisions to identify upsell opportunities, analyze customer behavior and improve customer retention through industry-leading e-commerce analytics services.
We help you scale up your business with the following ecommerce analytics services:
Analyze real-time data for understanding customer behavior, website traffic, and online sales and improving conversion rates.
Avail data-driven insights to make data-driven decisions, research on direct competitors, and learn more about their target market
Develop efficient and targeted marketing campaigns to boost sales, enhance customer satisfaction and grow your online business fast
Get real-time insights into suspicious transactions, identify and manage the fraudulent activities, protect customer data and enhance overall business security.
Improved customer experience due to an access to customer data and behavior
Improved sales volume due to data-driven sales decisions
Enhanced marketing effectiveness due to targeted campaigns
Enhanced and streamlined inventory management
Improved data security to safeguard customer data
Better business efficiency maximized time savings and resource allocation
Effective personalized marketing by identifying customer preferences
Improved supply chain management by identifying areas of improvement
We provide you with an expert and experienced team of professionals consisting of Ecommerce Analyst, BI analysts, data scientists, web analytics specialists etc.
We leverage the latest analytics tools and technologies to clean and standardize data which helps deliver consistent insights
Our data-driven insights allow you personalize the shopping experience and implement tailored strategy for improved customer experience
We provide strategic insights from data to enable you to identify effective marketing channels and execute campaigns for better return on investment
We use various advanced data analytics tools to identify tasks that can be automated and make your process cost and time efficient
Our advanced data analytics solutions provide valuable insights into customer behavior and sales patterns to help you make effective decisions..
We have delivered ecommerce analytics services to organizations across multiple verticals.
Banking and financial services
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Data analytics in e-commerce is essential as it provides valuable insights into customer behavior, market trends, and business performance. This information can be used to optimize website design, improve marketing strategies, and increase sales. Analytics ecommerce companies can make informed decisions, enhance the customer experience, and drive growth using dedicated e-commerce data analytics software.
E-commerce analytics is the process of gathering, analyzing and interpreting data related to online sales and customer behavior. The key elements of e-commerce analytics include customer demographics, purchasing behavior, website traffic, product performance, and marketing effectiveness. By utilizing these elements, businesses can make data-driven decisions and improve their online sales and customer experience.
Web analytics for eCommerce organizations with crucial data for informed decision-making. It tracks customer behavior, website performance, and sales trends to help companies optimize their online presence and increase revenue. Web analytics helps e-commerce organizations make data-driven decisions to improve their marketing strategy, website design, and overall customer experience.
Big data analytics collects and analyzes vast customer data from an e-commerce website. This data includes customer behavior, purchasing patterns, and preferences.
With big data analytics tools for e-commerce, websites can understand their customers better and make data-driven decisions to improve the customer experience and increase sales.
The eCommerce analytics value chain refers to the flow of data and information collected during an eCommerce transaction, from acquisition and conversion to customer retention and advocacy. This information is analyzed to inform business decisions and drive revenue growth.
E-Commerce Website Analytics measures and analyzes website data to understand how visitors interact with your online store. This information helps improve website performance and customer experience, leading to increased sales and conversions. Key metrics include pageviews, bounce rate, time on site, conversion rate, and average order value.
Working with the Phygital data engineering team has been a game-changer for our company. They helped us identify our data ingestion problems and implemented a centralized system to tackle them. We highly recommend their services.
Technical Product Manager
We needed support to help grow our retail business with data-driven recommendations. We found it in Phygital Insights’ Data Analytics Services. They studied our data, uncovered hidden patterns, and enabled us to anchor decisions on data-driven insights. Don’t look beyond Phygital for all your data needs.
Product Manager, US-based Retail Firm
We were struggling to increase our combined yield for all processes. After several futile efforts, we turned to Phygital. Their end-to-end analysis helped us identify hidden bottlenecks in the production line. We plugged them in to cut down on wastage and improve overall efficiency. Their service was indeed a game-changer.
Senior Operations Manager, US-based Manufacturing Company