Customer Analytics Services

Are you looking for solutions to gain insights into customer behavior and preferences? Then, customer data analytics holds the key to your answers. Our customer analytics services help you analyze data from all your customer touchpoints for strategic insights.

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Customer Analytics Services in a company

What is
Customer Analytics?

Customer analytics is collecting, storing, and analyzing customer data better to understand customer behavior, preferences, and needs.

We are a reputed customer analytics service provider assisting companies in making informed customer-centric business decisions. Our team of experts leverages advanced analytical tools and techniques to analyze customer data and identify patterns and trends, to improve customer experience.

Customer Analytics Services

We enable businesses to better understand their customers with the following customer analytics services:

Web Analytics

Web Analytics

Collect, analyze, and report data from different websites to better understand customer interactions and offer personalized recommendations based on customer behavior.

Mobile Analytics

Mobile Analytics

Gather and analyze data from mobile devices and apps to understand customer behaviors and customer service strategies accordingly.

Social Media Analytics

Social Media Analytics

Collect and analyze customer data from different social media platforms to better understand customer behavior and tailor experiences to meet expectations. 

Cross-Channel Analytics 

Cross-Channel Analytics 

Track customer journeys across multiple channels to comprehensively understand their interests and interactions.

Real-Time Analysis

Real-Time Analysis

Analyze data and collect insights in real-time to respond to changing customer likes and dislikes and personalize customer experiences accordingly.

Predictive Analytics

Predictive Analytics

Leverage AI, ML, different statistical models, and customer analytics tools to analyze current and historical data to predict future trends and customer behavior.

Types Of Analytics

Descriptive Analytics
Diagnostic Analytics
Predictive Analytics
Prescriptive Analytics
Behavioral Analytics
Customer Segmentation
Customer Lifetime Value


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Technology Stack

We bank on the latest technologies to deliver robust customer analytics solutions. Our technology stack includes the following:

Benefits of Data Analytics services

Business Benefits

Enhanced customer understanding for creating targeted campaigns

Improved customer segmentation leading to more leads conversions

Optimized customer experience with increased customer loyalty & retention

Increased sales and revenue with personalized offers & promotions

Improved product development leading to increased customer satisfaction

Improved marketing efforts leading to increased ROI


Clients we
Work For

Why Choose Us?

Our customer analytics consulting services come packed with the following benefits.

Improved Customer Understanding

We enable you to get key insights into customer behavior, patterns, and preferences and tailor the right strategies to engage them.

Increased Operational Efficiency

Our expert customer analytics solution automates and streamlines various processes related to your business resulting in higher operational efficiency and cost savings. 

Real-time and Batch Data Processing

Our team of experts helps you access data-driven insights to facilitate business decision-making and improve business outcomes.

Enhanced Customer Experiences

We assist you in tailoring personalized offerings to meet unique customer needs and preferences and ensuring a highly satisfied customer. 

Competitive Advantage

Our expert solutions help you spot new business opportunities and make early moves to convert them to your advantage. 

We Serve

We are enabling various industries with our customer analytics solutions. Some of the industries are:





Banking and financial services



Engineering Services

Frequently Asked Questions

What is customer analytics?
What data is used in customer analytics?
What are the benefits of customer analytics?
How is customer analytics different from market research?
How can companies use customer analytics?
What tools are commonly used for customer analytics?

Hear From Our Clients

Great at Identifying Issues

Working with the Phygital data engineering team has been a game-changer for our company. They helped us identify our data ingestion problems and implemented a centralized system to tackle them. We highly recommend their services.


Technical Product Manager US-based Company

They specialize in providing end-to-end support

We needed support to help grow our retail business with data-driven recommendations. We found it in Phygital Insights’ Data Analytics Services. They studied our data, uncovered hidden patterns, and enabled us to anchor decisions on data-driven insights. Don’t look beyond Phygital for all your data needs.


Product Manager, US-based Retail Firm

Game Changing-Support

We were struggling to increase our combined yield for all processes. After several futile efforts, we turned to Phygital. Their end-to-end analysis helped us identify hidden bottlenecks in the production line. We plugged them in to cut down on wastage and improve overall efficiency. Their service was indeed a game-changer.


Senior Operations Manager, US-based Manufacturing Company


+91 80-26572306

#1321, 100 Feet Ring Rd, 2nd Phase,
J. P. Nagar, Bengaluru,
Karnataka 560078, India

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